SEO Blog | SEO Marketing World

People often take the difficult approach to finding keywords. They spend hours and hours planning a keyword strategy, but when they put it into motion, it fails. Why does it fail? Sometimes research is not as accurate as one would like. When that happens, they have to start from the beginning once again and search for the right keywords.

Most people have experienced the sinking feeling when someone steals their content without giving them credit. While they love the idea of their content getting passed around the internet, a little credit would be nice. People who have been victims of content theft can duke it out with the thieves or they can take proactive measures. Proactive measures are much more effective and they don’t cause the headache a dual does.

Twitter is one of the best ways to market your brand, and it is also one of the most misused tools available. People rarely know how to use Twitter to market effectively, and thus they do not get as much leverage from it as they could. If you would like to use Twitter for marketing, you must avoid the four deadly sins of Twitter users.

For many people, Twitter is confusing. While on the outside it looks like the simplest of applications, it can be overwhelming. Twitter asks one question, and it is not an easy one. What are you doing? That leaves many people questioning what to say. Still, some people have thousands of followers. How do they do it? How do they reply to the one question in a way that makes others follow them?

You have likely heard companies that promise a number one ranking in Google with minimal work. Of course, if these companies could actually deliver, they would be the busiest companies online. The truth is, you can receive a number one ranking, but it is hard work. These rankings are not just handed out. Sites have to work for them.

If your site is low on back links, it might not be your SEO strategy that is lacking. Your website might not have the type of quality content that receives back links. If that is the case, it is time for a site makeover. You can change your site and start to obtain back links. Once the back links are in place, you will see your page rank and traffic soar.

If you have ever built a site or added pages to an existing site and had to wait ages for it to get indexed, you likely felt a great deal of frustration. You can only make money if your site shows up in search engines. Indexing is important, and it is hard to sit back and wait for Google.

When people think of back links, they rarely give Twitter a second thought. They realize Twitter is a helpful social networking tool but they do not consider all it can do for them as far as back linking. Take a moment to see ways you can build back links with Twitter.

Microsoft’s Bing will soon be powering the search results behind Yahoo – a move that is expected to give Bing roughly 23% of the search market. As an SEO professional you are probably wondering what this means for the SEO marketplace and how it will affect both you and your clients. The good news is that those of you that practice standard SEO techniques should be fine. The rest of you… well, you might want to read on.

If I were to ask you what Kmart sells you would know instantly that they are a discount retailer – in fact, many of you would probably mention the famous bluelight specials that so many of us know and love and remember from our childhoods. So when Kmart went online it was only natural that they chose Kmart.com as their domain name. Simple, huh?