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Making your Website Digestible for the Search Engine Crawlers

23. April 2008

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One of the most frequently asked questions by webmasters and search engine optimization speciualists is how one can structure their site to make it more accessible and readable to the search engine crawlers? We all know that the crawlers are out there scanning our sites and assigning them a ranking based on what they find, but how can we structure our site to make sure the crawler will give us a high rank? The biggest factor in search engine optimization and search engine marketing depends on making your site accessible and easily scannable for the crawler. The easier time they have scanning your site, determining its value and finding keywords, the higher they will rank you. So here are some tips to help make your site easily digested by the search engine crawlers like the infamous Googlebot.

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5 Common Misconceptions about Search Engine Optimization

22. April 2008

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SEO is a huge part of any website’s strategy for marketing these days, but there are right and wrong ways to go about it. In general, we see that some mistakes are more common than others. Below we’ve listed the 5 most common misconceptions and mistakes regarding search engine marketing so you can avoid them.

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Picking the Right Search Engine Optimization Company

19. March 2008

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These days more and more web site owners are turning to Search Engine Optimization to increase their traffic by boosting their search ranking position, and rightly so. The overwhelming majority of web users find what they're looking for on the web through the major search engines. Search engine marketing allows you to rank higher in search results, and thus boost your visibility, traffic and overall effectiveness at converting traffic into revenue.

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